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TUDOR TUDOR

Inside Tudor

THE BRAND IS BORN

In 1926, the house of “Veuve de Philippe Hüther”, a watch dealer and craftsman, registered the trademark “The TUDOR.” TUDOR was established in Geneva for Rolex founder Hans Wilsdorf and, after ten years, the house passed down the brand to Wilsdorf. As the Second World War came to an end, Hans Wilsdorf wanted to give the brand an identity of its own. In March 1946, Wilsdorf created “Montres TUDOR S.A.”, a marvel of design, with models crafted for both men and women. Rolex would guarantee the technical, aesthetic, and functional characteristics, along with the distribution and after-sales service.

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Tudor history

hans wilsdorf’s intuition

TUDOR History

“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”

- H. Wilsdorf

Watchmaking

UNPARALLELED HAND CRAFTSMANSHIP

A world of microprecision lives within every TUDOR watch. There is a delicate balance involved between technical innovation and strength of design. To ensure nothing less than absolute perfection, the components in a TUDOR watch have been relentlessly tested to the most precise details. Study the movement. Precision and perfection are key. The TUDOR watch continues to set itself apart, with an undeniable style, high performance, and an unshakeable resilience. This high-precision mechanism is built to last. Exceptional materials, durability, and timeless design make each watch a unique work of art.

LADY GAGA LADY GAGA

Tudor Ambassador

LADY GAGA

Lady Gaga is a cultural icon who continues to push the boundaries of self-expression. With her music, her acting, and her fashion, she has redefined what it means to be an artist. The fashion world was set ablaze by her revolutionary sense of style and deep understanding that every outfit can convey a powerful message. Her wardrobes made a statement, one in which every accessory has a purpose. When it comes to a luxury watch, Lady Gaga chooses the Black Bay 36. As a slimmer design of the Black Bay collection, this automatic timepiece keeps the signature profile while remaining both stylish and sporty. Lady Gaga wears both the blue dial and the black dial versions of this design.

Tudor Ambassador

DAVID BECKHAM

David Beckham is a master of endurance. He expects the same from his timepieces. That’s why he chooses to wear the Black Bay Chrono, a COSC-certified chronograph crafted with column-wheel manufacture caliber. This timepiece draws inspiration from TUDOR’s roots in diving and motorsports. The Black Bay Bronze is another favorite. It is a 43-mm divers’ watch inspired by the brand’s proud history. It’s fitted with the TUDOR Manufacture Caliber MT5601.

DAVID BECKHAM
DAVID BECKHAM

Tudor Ambassador

DAVID BECKHAM

David Beckham is a master of endurance. He expects the same from his timepieces. That’s why he chooses to wear the Black Bay Chrono, a COSC-certified chronograph crafted with column-wheel manufacture caliber. This timepiece draws inspiration from TUDOR’s roots in diving and motorsports. The Black Bay Bronze is another favorite. It is a 43-mm divers’ watch inspired by the brand’s proud history. It’s fitted with the TUDOR Manufacture Caliber MT5601.

JAY CHOU JAY CHOU

Tudor Ambassador

JAY CHOU

Jay Cho’s art is the perfect representation of his daring and innovative spirit. This fearless mentality inspired the short film TUDOR released, in which Chou stylishly drives a sports car on a historical oval racetrack in Montlhéry, France. Eventually, he races through time, a magical moment inspired by Jay Chou’s work in film and classic time travel movies from the 80’s. The film represents the idea of iconic images of the past continuing to impact watchmaking culture, music, and other forms of art today. Fans of Chou’s work may notice we paid a subtle homage to one of Chou’s earlier films, in which he played a car enthusiast.

BEST WATCHMAKING PRACTICES BEST WATCHMAKING PRACTICES

"WE KEEP THE BEST OF THE PAST. THE BEST WATCHMAKING PRACTICES, THE BEST DESIGNS"

"WE KEEP THE BEST OF THE PAST. THE BEST WATCHMAKING PRACTICES, THE BEST DESIGNS"

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